There is a story behind the birth of this special ramen. There is a TV comedy program called, Nam Jae Ja Gyuk in Korea. It is a group of TV entertainers, all men mainly comedians, who challenge many different things in the pursuit of becoming a worthy man. Of many series, they participated in a competition held by leading Korean Ramen companies. The Ramen companies held the competition in order to get an idea on a new products. No one actually expected any of the entertainers in this TV program might win because their cooking skill was way below the average compared to many other competitive participants. It was rather experimental for them to cook authentic ramen. Anyways, the rule was that all the participants could choose to begin their cooking with any of the ramen companies' products using their secret ingredients to enhance the outcome flavour. Many interesting skills and ingredients were introduced.
Of the least expected winner among the show hosts, Lee Kyung Gyu (very well known Korean comedian), came with an idea to make a spicy ramen with clear chicken broth. His idea was easy to adapt to make an instant ramen since he only used simple ingredients unlike many other participants. The flavour was also suitable for Korean ramen buyers who love spicy heat in the soup. There aren't many clear broth based ramen in Korea. His idea was a big hit amongst the TV program fans. Of course, he won the competition and his idea actually came reality when one of the ramen company bought his product idea.
Way before the product actually came out, people were eager to taste this new ramen. As soon as it became available on the market shelf, it was the biggest hit seller in ramen industry. I waited a long time before I could even taste this ramen because it was always ALWAYS SOLD OUT!!! I think I could try it about 3 months after it came out!!! Even Lee Kyung Gyu revealed in the interview that he had to order it online because it was hard to get it from a market as it was always first thing to go.
Here is a TV ad on the KKo KKo Myeon (Name of the ramen).
It says...to enjoy KKo KKo Myeon most deliciously, you add 500ml of water and boil just 4 minutes.
Yes, I liked it very much. Warning though, it is very spicy!!!
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